Cultural Intelligence
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북카드
Brooks Peterson is founder and president of Across Cultures Inc., an international consulting firm serving global leaders. An experienced cross-cultural trainer, researcher and graduate-level educator, he has lived and traveled extensively around the world and now lives and works in Minneapolis. For more information, visit his website at www.acrosscultures.com. He is also the creator of a variety of instruments and resources for internationally-focused businesspeople, including the widely used Peterson Cultural Style IndicatorT, available online.
Increase your cultural intelligence and sharpen your business acumen at the same time! Whether traveling abroad or working at home, businesspeople routinely face the challenge of understanding cultures different from their own. When misunderstandings arise, relationships can suffer. The good news is that cultivating cultural intelligence is a skill that can be learned, and Brooks Peterson can tell you how!Packed with dozens of engaging case studies and illustrations, Cultural Intelligence: A Guide to Working with People from Other Cultures is the perfect antidote for cross-cultural differences. Dr. Peterson defines what cultural intelligence is and explores the skills and characteristics required to work effectively with international clients, customers and business partners. Using a set of twenty business-oriented dimensions, Cultural Intelligence helps readers to define their own cultural style in six vital areas: management, strategy, planning, personnel communication and reasoning. With a higher cultural IQ, you can strengthen workplace communication, build solid business relationships and improve your organization's bottom line.A very easy-to-read guide for companies or individuals looking to improve their business cultural awareness. I have recommended it to everyone I work with, especially my boss!* -Adriana Alfaro Zierten, Senior Program Manager Microsoft Corp. *A personal opinion only; it does not represent the opinion of Microsoft CorporationA unique, highly practical, easy-to-read, day-to-day manual [to help] understand and handle cultural differences. It is useful for everyday business interactions with people from all over the world. A must have book for the businessperson's library, Cultural Intelligence can help you break through and succeed in today's competitive global arena. -Augusto Franco, Brand Manager, Andean Region Unilever BestfoodsCultural Intelligence is a must read for all HR professionals (and the clients we support!). The author offers a refreshing departure from traditional discussions of diversity and presents the business case for understanding and building culture intelligence. -Raelyn Trende, Sr. Human Resources Representative Target CorporationThis book contains much-needed practical material and relevant advice for the professional in today's global environment. Written in clear and easy-to-understand language, it's the most approachable culture book I've read. -Angela Qin Zhang, Regional Sales Manager, Asia Pacific, Archer Daniels Midland CompanyCultural Intelligence is advanced life support for anyone to succeed in today's society. It is well written, with creative illustrations, and should be a must-read for anyone in the healthcare profession. -Felix Ankel, M.D., Residency Director, Emergency Medicine Regions Hospital, St. Paul, MN Assistant Professor of Emergency Medicine One of the strengths of Cultural Intelligence is its easy-to-read style. Brooks Peterson manages to explain to a newcomer to intercultural communication theory or practice what the concept of culture means, why it is important, what to pay attention to in intercultural interaction and, most importantly, how to improve one's cultural intelligence.-Markus Haag, Editor, dialogin.com ReviewsContentsAcknowledgmentsIntroduction1 What is Culture2 The Importance of Culture in Daily Work and Life3 What is Cultural Intelligence?4 Applying Cultural Intelligence in Daily Work and Life5 Knowing Your Cultural Style6 Increasing Your Cultural IntelligenceAfterwordAppendixRecommended ReadingsAbout the Author
작가정보
저자(글) Peterson, Brooks
목차
Acknowledgments p. vii Introduction p. 1 What Is Culture? p. 15 Defining Culture p. 16 Culture Analogies p. 18 Cultural Values p. 22 Values and Behaviors p. 23 Big "C" versus Little "c" Culture Themes p. 24 Stereotypes versus Generalizations p. 25 Do Cultures Change over Time? p. 28 Five Basic Culture Scales p. 29 Overlapping the Five Scales p. 56 Every Culture Ranks Somewhere p. 60 The Importance of Culture in Daily Work and Life p. 63 Cultural Programming p. 65 The Scale of Differences p. 67 Bottom-Line Business Choices p. 71 Areas of Widespread Change p. 72 Taking Your Business Global p. 78 Cultural Differences Will Always Matter p. 83 What Is Cultural Intelligence? p. 87 Defining Cultural Intelligence p. 88 Multiple Intelligences Theory Factors In p. 89 The Culturally Intelligent Professional p. 95 Can Cultural Intelligence Be Increased? p. 98 Gaining Cultural Intelligence--a Process p. 99 Many Ways to View the World p. 99 Applying Cultural Intelligence in Daily Work and Life p. 107 Dos and Don'ts Are a Don't p. 107 Management Issues p. 112 Strategy Issues p. 122 Planning Style p. 129 People and Communication Issues p. 131 Reasoning Styles p. 138 Communication Style p. 144 Knowing Your Cultural Style p. 153 Differing Cultural Styles Lead to Clashes p. 153 You Have a Culture p. 154 You Also Have a Communication Style p. 155 Yes, Cultural Intelligence Is a Soft Skill p. 158 Don't Rely on Local Amateurs p. 159 Traits for Success p. 161 What Is Your Cultural Style? p. 167 Learning about Others' Cultural Styles p. 171 Insularity Is Never Self-Proclaimed! p. 175 Increasing Your Cultural Intelligence p. 177 Weaving Together the Strands p. 177 Dealing with Differences in the Five Scales p. 179 Communication Skills p. 189 Ten Tips for Making the Most of Your English p. 190 Learn to Speak a Relevant Foreign Language p. 196 Be a Sympathetic Native Listener p. 202 A Word on Using Translators and Interpreters p. 204 Target Country Knowledge p. 209 International Ethical Issues p. 212 Afterword p. 219 Appendix p. 221 Recommended Readings p. 225 About the Author p. 231 Table of Contents provided by Rittenhouse. All Rights Reserved.
기본정보
ISBN | 9781931930000 ( 1931930007 ) |
---|---|
발행(출시)일자 | 2004년 01월 04일 |
쪽수 | 240쪽 |
크기 |
152 * 229
* 18
mm
/ 295 g
|
총권수 | 1권 |
언어 | 영어 |
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