Think!
없습니다
알립니다.
- 해외주문도서는 고객님의 요청에 의해 주문하는 '개인 오더' 상품이기 때문에, 단순한 고객변심/착오로 인한 취소, 반품, 교환의 경우 '해외주문 반품/취소 수수료'를 부담하셔야 합니다. 이점 유의하여 주시기 바랍니다.
- 반품/취소 수수료:(1)서양도서-판매정가의 12%, (2)일본도서-판매정가의 7% (반품/취소 수수료는, 수입제반비용(FedEx수송비용, 관세사비, 보세창고료, 내륙 운송비, 통관비 등)과 재고리스크(미판매 리스크, 환차손)에 따른 비용을 포함하며, 서양도서는 판매정가의 12%, 일본도서는 판매정가의 7%가 적용됩니다.)
- 외국도서의 경우 해외제공정보로만 서비스되어 미표기가된 정보가 있을 수 있습니다. 필요한 정보가 있을경우 1:1 문의게시판 을 이용하여 주십시오.
해외주문/바로드림/제휴사주문/업체배송건의 경우 1+1 증정상품이 발송되지 않습니다.
패키지
북카드
책 소개
이 책이 속한 분야
- 서양도서 > 인문/사회 > 심리학 > 인지심리
- 서양도서 > 경제/경영 > 경영학 > 조직관리
- 서양도서 > 경제/경영 > 마케팅/세일즈 > 마케팅이론
- 서양도서 > 경제/경영 > 자기계발
Michael R. LeGault is an award-winning editor and writer, and a former columnist for the Washington Times. His reviews, opinion columns, and features have appeared in newspapers, journals, and magazines across North America. An American citizen based in Toronto, LeGault has worked for and been a consultant to major U.S. companies on health, safety, environmental, and quality issues. He received his B.S. from the University of Michigan and his M.S. from the University of Miami, Florida. LeGault is currently an editor at the National Post. He and his wife, Anneli, have two children.
Chapter 1 Don't Blink, Think The company, a medium-sized automotive supplier based in Ohio, was already spinning in the upper regions of a vortex heading directly down the tube. What the company did sounded simple enough. It took glass windshields, put a strip of rubber around the perimeter, and shipped them to major automotive manufacturers. An operator placed the glass into a machine, and the machine injected melted rubber around the edge, then quickly cooled it to make it stick. The problem was this: The glass was breaking. The scrap rate mounted -- 10 percent, 20 percent. Little bar graphs posted in the cafeteria illustrated the amount of money the company was losing each week. Employees blinked uncomprehendingly when the figure reached a million dollars. Was anyone doing anything? The company was doing all it could, or at least it felt it was. It hired a young, dynamic, university-educated plant manager. Intuition their guide, the plant manager and his team of floor supervisors and engineers attacked the problem. They pulled the dies -- large steel molds into which the glass was placed -- from every machine and scanned them with lasers to confirm dimensions to a thousandth of an inch. They ran quality control checks on all shipments of glass they received from other companies. They installed new process control software on the machines to continuously monitor the internal condition of each machine. Day and night, one or more engineers paced the factory, poring over printouts, making adjustments to the machines. Some days, on a few machines, there appeared to be progress, then just as quickly, things spun out of control and it seemed every other windshield was being devoured by mad machines determined to put the company out of business. Hunches about the cause of the problem were getting the company nowhere. The head office called an emergency meeting. They were giving the plant one last chance to fix itself. They slid the plant manager the business card of a guru. His fee was $1 million. It seemed cheap. The guru asked for the scrap rates of each machine operator. The company had the scrap rates for each machine, but not for the operators, who were rotated on machines on a daily, or even hourly, basis. The guru spent one month gathering the data. He spent an equal amount of time plotting and analyzing the numbers. Engineers at the plant still intuitively believed the problem was somehow related to the equipment, but the guru, examining the plots and data, noticed something odd -- the women operators had much higher scrap rates than the men. But there was an anomaly: Two male operators also had high scrap rates. He asked to meet the two men. They were both slightly built and on the short side. A million-dollar light went on inside the guru's head. The windshields weighed twenty to forty pounds, depending on the model. The operators had to lean over and into the machines to place the windshields into the molds. The workstations were set up in a one-size-fits-all mode. The guru watched one woman strain to place the heavy windshield in the mold so that it would line up properly with the guiding pins. The machine closed and the windshield shattered. The woman loaded the next part and the guru told her to wait. He ran his hand along the top edge of the windshield. The part seemed to be loaded properly between the guiding pins; however, he noticed one edge rode out a little farther on the pin than the other. He gave the edge a push. He told the woman to run the machine. The large steel jaws clamped together, then opened to reveal a gleaming windshield looking for all the world like a Van Gogh. The company modified workstation ergonomics, redesigned the die guiding pins, and trained staff workers. Scrap rates fell below 5 percent. The guru was feted and paid. A sigh of relief was heard around the plant. Only
Outraged by the downward spiral of intellect and culture, Michael LeGault offers the flip side of Malcolm Gladwell's bestselling phenomenon,Blink, which theorized that our best decision-making is done on impulse, without factual knowledge or critical analysis. If bestselling books are advising us to not think, LeGault argues, it comes as no surprise that sharp, incisive reasoning has become a lost art in the daily life of people everywhere. Somewhere along the line, the Age of Reason morphed into the Age of Emotion; this systemic erosion is costing time, money, jobs, and lives in the twenty-first century, leading to less fulfilment and growing dysfunction. LeGault provides a bold, controversial, and objective analysis of the causes and solutions for some of the biggest problems facing Western culture in the 21st century. From the over- load of reality TV shows and gossip magazines that have rendered curiosity of the mind and spirit obsolete to permissive parenting and low standards that have caused an academic crisis among our children, LeGault looks at all aspects of modern lives and points to how and where it all went wrong.
Outraged by the downward spiral of intellect and culture, Michael LeGault offers the flip side of Malcolm Gladwell's bestselling phenomenon, Blink, which theorized that our best decision-making is done on impulse, without factual knowledge or critical analysis. If bestselling books are advising us to not think, LeGault argues, it comes as no surprise that sharp, incisive reasoning has become a lost art in the daily life of people everywhere. Somewhere along the line, the Age of Reason morphed into the Age of Emotion; this systemic erosion is costing time, money, jobs, and lives in the twenty-first century, leading to less fulfilment and growing dysfunction. LeGault provides a bold, controversial, and objective analysis of the causes and solutions for some of the biggest problems facing Western culture in the 21st century. From the over- load of reality TV shows and gossip magazines that have rendered curiosity of the mind and spirit obsolete to permissive parenting and low standards that have caused an academic crisis among our children, LeGault looks at all aspects of modern lives and points to how and where it all went wrong.
When did the Age of Reason morph into the Age of Emotion? In a pointed critique of Malcolm Gladwell's bestsellerBlink, Michael R. LeGault mourns the lost art of sharp, incisive thinking in all areas of American life -- and challenges us to reverse the downward spiral of poor decision making that costs time, money, jobs, and lives in the twentyfirst century. What factors are destroying the traditional American "can do" mind-set? From preventable disasters, such as the response at all levels to Hurricane Katrina, to the corrosive effects of pervasive commercialism, permissive parenting, political correctness, and a culture of image, LeGault delivers a bracing wake-up call for saving American civilization. Has your mind been fed intellectual junk food? Americans are abundantly gifted with the ability to lead an intellectual life, and this bold, controversial, and objective analysis offers viable solutions to fulfilling our greatest potential now -- because a mind truly is a terrible thing to waste. It's time to wake up, America. It's time to THINK!
Michael R. LeGaultis an award-winning editor and writer, and a former columnist for theWashington Times.His reviews, opinion columns, and features have appeared in newspapers, journals, and magazines across North America. An American citizen based in Toronto, LeGault has worked for and been a consultant to major U.S. companies on health, safety, environmental, and quality issues. He received his B.S. from the University of Michigan and his M.S. from the University of Miami, Florida. LeGault is currently an editor at theNational Post.He and his wife, Anneli, have two children.
Outraged by the downward spiral of intellect and culture, Michael LeGault offers the flip side of Malcolm Gladwell's bestselling phenomenon, Blink, which theorized that our best decision-making is done on impulse, without factual knowledge or critical analysis. If bestselling books are advising us to not think, LeGault argues, it comes as no surprise that sharp, incisive reasoning has become a lost art in the daily life of people everywhere. Somewhere along the line, the Age of Reason morphed into the Age of Emotion; this systemic erosion is costing time, money, jobs, and lives in the twenty-first century, leading to less fulfilment and growing dysfunction. LeGault provides a bold, controversial, and objective analysis of the causes and solutions for some of the biggest problems facing Western culture in the 21st century. From the over- load of reality TV shows and gossip magazines that have rendered curiosity of the mind and spirit obsolete to permissive parenting and low standards that have caused an academic crisis among our children, LeGault looks at all aspects of modern lives and points to how and where it all went wrong.
Outraged by the downward spiral of intellect and culture, Michael LeGault offers the flip side of Malcolm Gladwell's bestselling phenomenon,Blink, which theorized that our best decision-making is done on impulse, without factual knowledge or critical analysis. If bestselling books are advising us to not think, LeGault argues, it comes as no surprise that sharp, incisive reasoning has become a lost art in the daily life of people everywhere.Somewhere along the line, the Age of Reason morphed into the Age of Emotion; this systemic erosion is costing time, money, jobs, and lives in the twenty-first century, leading to less fulfilment and growing dysfunction. LeGault provides a bold, controversial, and objective analysis of the causes and solutions for some of the biggest problems facing Western culture in the 21st century. From the over- load of reality TV shows and gossip magazines that have rendered curiosity of the mind and spirit obsolete to permissive parenting and low standards that have caused an academic crisis among our children, LeGault looks at all aspects of modern lives and points to how and where it all went wrong.
"[For] those concerned about America losing touch with its intellectual traditions . . .Think!could not have emerged at a better time."--The Washington Times
"[For] those concerned about America losing touch with its intellectual traditions . . . "Think!" could not have emerged at a better time."-- "The Washington Times"
"[For] those concerned about America losing touch with its intellectual traditions . . . Think! could not have emerged at a better time." -- The Washington Times
"[For] those concerned about America losing touch with its intellectual traditions . . .Think!could not have emerged at a better time."--The Washington Times
"YFor? those concerned about America losing touch with its intellectual traditions . . . "Think!" could not have emerged at a better time."-- "The Washington Times"
In "Think!," award-winning author LeGault refutes the 2005 bestseller "Blink: The Power of Thinking Without Thought" and describes an intellectual crisis in our country, the factors that created it, and why thinking is relevant to everyday lives, jobs, and quality of life.
Now in paperback, award-winning author Michael LeGault mourns the decline of intellectual rigour in this passionate response to Malcolm Gladwell's bestseller BLINK.
Contents Part One Causes 1 Don't Blink, Think 2 Analyze What? 3 Thought, American Style 4 Feeding the Feel-Good Monster 5 The Rise of the Political and Correct, the Fall of the Smart and Quick 6 It's the Real Thing:Marketing, the Media, and Mayhem 7 I'm Too Busy:The Myth of "Stress" and "Information Overload" Part Two Inspiration 8 Great Thinkers Part Three Fixes 9 If You Don't Ask, You Don't Get:A Return to Discipline and Standards 10 Stretching the Horizon:Embracing Risk and Reward 11 Hearing the Harmony of Reason:Embracing Objectivity, Thinking Critically 12 How to Save Civilization in One Easy Step Notes Acknowledgments
작가정보
저자(글) Legault, Michael R.
목차
Causes Don't Blink, Think Analyze What? Thought, American Style Feeding the Feel-Good Monster The Rise of the Political and Correct, the Fall of the Smart and Quick It's the Real Thing:Marketing, the Media, and Mayhem I'm Too Busy:The Myth of ""Stress"" and ""Information Overload"" Inspiration Great Thinkers Fixes If You Don't Ask, You Don't Get:A Return to Discipline and Standards Stretching the Horizon:Embracing Risk and Reward Hearing t Table of Contents provided by Publisher. All Rights Reserved.
기본정보
ISBN | 9781416531555 ( 1416531556 ) |
---|---|
발행(출시)일자 | 2006년 10월 24일 |
쪽수 | 368쪽 |
크기 |
137 * 209
* 25
mm
/ 322 g
|
총권수 | 1권 |
언어 | 영어 |
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