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ÇØ¿ÜÁÖ¹® [Book] The Startup of You (Revised and Updated) Adapt, Take Risks, Grow Your Network, and Transform Your Career

Crown Books | Hardcover
Hoffman, Reid , Casnocha, Ben ÁöÀ½ | Currency | 2012³â 02¿ù 14ÀÏ

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ISBN 9780307888907(0307888908)
Âʼö 272ÂÊ
¾ð¾î English
Å©±â 147 * 215 * 24 (mm)
Á¦º»ÇüÅ Hardcover
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REID HOFFMAN is a world-renowned entrepreneur and investor. He is cofounder and executive chairman of LinkedIn, the biggest professional network in the world with 100+ million members. Previously he was executive vice president and on the founding board of directors of PayPal. He is also a partner at Greylock, a leading Silicon Valley venture capital firm. He is an early investor in over 100 technology companies, including Facebook and Zynga. BEN CASNOCHA is an award-winning entrepreneur and author. He has written for Newsweek and appeared on CNN, the CBS Early Show, and Fox News. BusinessWeek named him one of "America's best young entrepreneurs." He has spoken to more than ten thousand students and businesspeople in countries around the world.
A blueprint for thriving in your job and building a career by applying the lessons of Silicon Valley's most innovative entrepreneurs. The career escalator is jammed at every level. Unemployment rates are sky-high. Creative disruption is shaking every industry. Global competition for jobs is fierce. The employer-employee pact is over and traditional job security is a thing of the past. Here, LinkedIn cofounder and chairman Reid Hoffman and author Ben Casnocha show how to accelerate your career in today's competitive world. The key is to manage your career as if it were a start-up business :a living, breathing, growing start-up of you. Why? Start-ups - and the entrepreneurs who run them - are nimble. They invest in themselves. They build their professional networks. They take intelligent risks. They make uncertainty and volatility work to their advantage. These are the very same skills professionals need to get ahead today. This book isn't about cover letters or resumes. Instead, you will learn the best practices of Silicon Valley start-ups, and how to apply these entrepreneurial strategies to your career. Whether you work for a giant multinational corporation, a small local business, or launching your own venture, you need to know how to: * Adapt your career plansas you change, the people around you change, and industries change. * Develop a competitive advantageto win the best jobs and opportunities. * Strengthen your professional networkby building powerful alliances and maintaining a diverse mix of relationships. * Find the unique breakout opportunitiesthat massively accelerate career growth. * Take proactive risksto become more resilient to industry tsunamis. * Tap your network for information and intelligencethat help you make smarter decisions. A revolutionary new guide to thriving in today's fractured world of work, the strategies in this book will help you survive and thrive and achieve your boldest professional ambitions. The Start-Up of Youempowers you to become the CEO of your career and take control of your future.
LinkedIn co-founder and chairman Hoffman and author Casnocha show readers how to accelerate their career in today's competitive world. The key is to manage one's career as if it were a start-up business--a living, breathing, growing start-up of you.
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